Jamaica Tourist Board + A Getaway for Mamas

Jamaica for Women

Many women have a strong desire to experience the enchanting landscapes, vibrant culture, and warm hospitality of Jamaica. However, they often face numerous fears and concerns that can deter them from booking their dream vacations. These apprehensions range from safety worries to issues related to group dynamics, accommodations, and more.

My mission is to address these fears and frustrations head-on by providing women with a meticulously crafted, safe, and enriching travel experience in Jamaica. I understand that safety is a top priority for women travelers, and I have designed our trips with this in mind. Our comprehensive approach includes female guides and leaders who are attuned to women's concerns and lofty desires while traveling, transparent safety protocols, and a commitment to creating a supportive community of like-minded travelers.

Summiyah in Jamaica

A person sitting on a white wicker chair on a porch, wearing a blue dress, surrounded by greenery.

Fun Fact: My family took a two week road trip across Jamaica during covid pandemic after the boarders opened. We worked closely with the JTB (and a few local stakeholders like Jason Henzell) to ensure all accommodations and locations were approved for our arrival! I am also a TRN holder, although I am not Jamaican :)

Jamaica holds a special place in my heart, with seventeen visits and seven consecutive summers spent in this island paradise. It's been a cherished family tradition, where unforgettable memories were created. Yet, it's also a personal haven of solace and rejuvenation for me. I'm comfortable exploring its beauty both solo and with other women, and I'm excited to share how I've made that possible.

Through sharing my cherished experiences in Jamaica, I've had the pleasure of connecting more than 10 couples and 13 individual travelers with the delightful small hotels and villas that I adore on the island. I'm not a travel agent but rather a devoted admirer of Jamaica's beauty and culture. Most of this was from my social media casual postings!

Fishing boats on a sandy beach by the ocean at sunset, with waves in the background and trees on a distant shore.

A person with long braided hair wearing a blue dress standing on a balcony with greenery in the background.

My experience: From the tranquil sunrise at Jakes Hotel in Treasure Beach to the ocean front moments at a Blue lagoon villa during the pandemic and a productive work-cation at Goldeneye, Jamaica has been my canvas for diverse travel experiences. It's a testament to Jamaica's beauty, diversity, and safety, welcoming women travelers to embrace these trends independently.

Women’s Travel Trends for 2024

Solo Travel: Women are increasingly traveling alone for independence and adventure.
Wellness Retreats: A focus on wellness, self-care, and relaxation in travel experiences.
Cultural Immersion: Seeking authentic cultural experiences and local interactions.
Adventure Travel: Engaging in challenging activities like hiking, scuba diving, and safaris.
Sustainable Tourism: A growing interest in eco-friendly and responsible travel practices.
Group Travel: Joining female-only group trips for companionship and exploration.
Digital Nomadism: Combining work and travel, particularly with reliable Wi-Fi.
Health and Safety Awareness: Prioritizing safety and researching destinations thoroughly.
Multigenerational Travel: Family trips that include multiple generations of women.

Some Concerns Women Have and How We Address them

Mother and child smiling in the ocean near a beach ball, with a clear sky background.

Comprehensive safety protocols and guidelines to ensure travelers feel secure. Female guides and leaders with local knowledge and emergency preparedness. Vetted accommodations in safe areas.
Women opt for group travel to enjoy companionship, share costs, enhance safety, and access expert guidance. It provides a sense of community, cultural exchange, and memorable bonding experiences while exploring the world together.
We offer nanny services for babies under age 2 years old. Ensuring any mom who wants to travel solo but isn’t yet ready to leave their child behind, can enjoy the beauty of Jamaica comfortably.
Clear and comprehensive pricing information to help travelers budget effectively.
Flexible payment options, including installment plans, to accommodate different budgets.
We also seek partnership with organizations like the JTB to ensure any additional overhead covered as we explore Jamaica in a new way.
We carefully select destinations that prioritize safety and comfort for our travelers. At present, our primary focus lies on the captivating locales of Treasure Beach and Port Antonio. These enchanting areas not only offer opulent and immersive experiences but also seamlessly blend luxury with adventure within a secure and serene environment.

The New Solo Traveler

“Most married solo travelers are women, travel companies say. These solo—not single—women say they are motivated to see the world, even if their spouse isn’t interested in the destination. They also enjoy making new friends and the sense of freedom that comes from independent travel.”

— Wall Street Journal 2024

Jamaica Tourist Board & A Getaway for Mamas

I'm seeking the Jamaican Tourist Board's sponsorship for our women-focused group trips to Jamaica, covering aspects like travel, safety, privacy, accommodations, and more, to enhance the overall experience for our travelers.

A collaboration between my trips and the Jamaican Tourist Board promises mutual benefits for both parties. It enhances women travelers' experiences in Jamaica while promoting the destination's culture and safety. The Jamaican Tourist Board gains exposure to a growing market of women seeking safe and immersive adventures.

A woman in a white dress and straw hat stands in a tropical garden, holding two signs. One sign reads 'Welcome to.' Surrounded by lush greenery and ferns.

Sunset over a tropical beach, with palm trees on the left, calm waves, and a clear sky with scattered clouds.

May we suggest?

Partnership Opportunities. Prices quoted in USD

Branded local products for arrival gift bags
Yoga & Sound Bowl Meditation Session: $165 per guest x 14 with Your Place Chefs: $2475 Sponsorship
Wellness & Health Workshop using Jamaican herbs: $165 per guest x 14 with Your Place Chefs: $2475 Sponsorship
Dancehall Party Decor — Party Blasters Pro Jamaica to style the villa: $1250
Dancehall Instructor: $50 per guest x 15: $750
Frenchman’s Cove Bespoke Picnic Setup — $75 per guest x 15: $1125
Lunch at Vanessa’s Fine Food — $65 per guest x 15: $975
Arrival Dinner at The R Hotel — $74 per guest x 15: $1110

What we can offer?

Strategic Promotion: Utilize my marketing platforms to highlight Jamaica as a premier travel destination, emphasizing its unique appeal to women travelers.
Compelling Content Creation: I will post captivating articles, videos, and photographs that showcase the diverse experiences Jamaica has to offer for women, reaching a broader audience.
Collaborative Marketing: Engage in joint marketing campaigns that position Jamaica as an attractive and women-friendly travel choice.
Media Coverage: Foster media interest in my women-focused trips, generating positive publicity and sparking interest in Jamaica as a premier destination.
Long-Term Commitment: Establish a lasting partnership dedicated to promoting Jamaica as a preferred choice for women travelers, ensuring sustained growth and success.

How is a getaway for mamas going?

We are completely sold out! I even added a 3rd villa on the lagoon to accomodate the waitlist.

Old bus parked by the beach with two palm trees and a clear blue sky.

Compelling Visuals: We will provide stunning videography and photography for Jamaica's promotion on our social media channels.
Customized Itineraries: Tailored trip plans for women's groups and solo travelers, which can be featured on VisitJamaica.com.
Social Media Boost: Regular Instagram and TikTok posts via @summiyah, encouraging travelers to use #visitjamaica.
Engaging Storytelling: Pre-trip stories on @summiyah's social media platforms, building excitement.
Prominent Branding: Featuring Visit Jamaica's logo on our trip website for enhanced visibility.

@summiyah

While my social media following may not boast vast numbers, it is a community of unwavering loyalty. My followers include many celebrities and high net worth individuals from my years of experience in the entertainment, real estate and startup tech industries. Whenever I share something close to my heart, my dedicated followers not only show immediate interest but also take swift action, readily booking or making purchases.

My engagement metrics significantly outperform the typical rate for micro-influencers, which normally hovers around 5%. My engagement rate consistently reaches 13%, and can be as high as 19% on any posts related to Jamaica.